Fox is one of the most respected names in the angling industry, known for developing high-performance tackle across a wide range of fishing disciplines.
From its roots in Essex in the 1960s, the brand has grown into a trusted choice for anglers in more than 30 countries, offering a vast selection of gear and apparel that combines innovation, reliability, and real-world experience.
The Fox lineup is divided into specialised product ranges designed to meet the needs of different fishing styles.
Fox Carp delivers some of the most advanced gear available for modern carp anglers, including renowned bite alarms, shelters, bedchairs, and terminal tackle.
Fox Rage leads the way in lure fishing, with a comprehensive collection of rods, reels, soft and hard lures, and accessories built for serious predator anglers.
Fox Rage Predator caters to traditional predator fishing, offering robust deadbait setups for species like pike, perch, and zander.
With a reputation built on quality and a drive for constant improvement, Fox continues to set the benchmark for fishing tackle.
Explore the full Fox range and find the gear that gives you an edge on the water.
From its roots in Essex in the 1960s, the brand has grown into a trusted choice for anglers in more than 30 countries, offering a vast selection of gear and apparel that combines innovation, reliability, and real-world experience.
The Fox lineup is divided into specialised product ranges designed to meet the needs of different fishing styles.
Fox Carp delivers some of the most advanced gear available for modern carp anglers, including renowned bite alarms, shelters, bedchairs, and terminal tackle.
Fox Rage leads the way in lure fishing, with a comprehensive collection of rods, reels, soft and hard lures, and accessories built for serious predator anglers.
Fox Rage Predator caters to traditional predator fishing, offering robust deadbait setups for species like pike, perch, and zander.
With a reputation built on quality and a drive for constant improvement, Fox continues to set the benchmark for fishing tackle.
Explore the full Fox range and find the gear that gives you an edge on the water.