IMA Japan is one of the most respected names in hard lure manufacturing, known for its innovation, engineering expertise, and a long-standing commitment to quality.
Since launching in 1998 with the iconic Komomo SF-125 shallow runner, IMA quickly earned a reputation across Japan for producing lures that deliver exceptional results.
That reputation now extends worldwide, with anglers from Europe to the Americas relying on IMA lures for both fresh and saltwater fishing.
Driven by the idea that imagination fuels successful angling, IMA designs each lure to inspire creativity and confidence on the water.
Their team includes engineers and marine specialists with backgrounds in CAD and CNC technology, enabling them to transform concepts into high-performing lures with precision and speed.
IMA continues to collaborate with professional anglers to bring new designs to market and remains a trusted choice for serious lure anglers.
Explore our selection of IMA lures and discover why their reputation is built on results.
Since launching in 1998 with the iconic Komomo SF-125 shallow runner, IMA quickly earned a reputation across Japan for producing lures that deliver exceptional results.
That reputation now extends worldwide, with anglers from Europe to the Americas relying on IMA lures for both fresh and saltwater fishing.
Driven by the idea that imagination fuels successful angling, IMA designs each lure to inspire creativity and confidence on the water.
Their team includes engineers and marine specialists with backgrounds in CAD and CNC technology, enabling them to transform concepts into high-performing lures with precision and speed.
IMA continues to collaborate with professional anglers to bring new designs to market and remains a trusted choice for serious lure anglers.
Explore our selection of IMA lures and discover why their reputation is built on results.