Musky Innovations Shallow Regular Bull Dawg

The Musky Innovations Bull Dawg is the original soft plastic jerk bait, setting the standard for effectiveness since its creation in 1993. This legendary lure is a must-have for anglers targeting trophy predators like Muskies, Pike, and other freshwater beasts. Its lifelike action and water-displacing design make it irresistible, whether cranked, jerked, twitched, or trolled.

The Shallow Dawgs are made the same as the original Bull Dawg but have most of the lead head taken out. This allows the Shallow Dawg to run much higher in the water column when you need to work over certain structures such as shallow rocks or submerged vegetation. Not only does it work shallower, it also suspends more, this is usually when the fish attacks it. Next time you have to fish shallow, show them something different, the Shallow Dawg.

The Bull Dawg shines with a simple yet effective technique: rip the bait with a rod sweep, pause, and repeat. Strikes often occur during the pause, giving you the perfect opportunity to set the hook hard. Adjust your approach for the seasons—fast in warm water and slow in cold water—for optimal results.

Designed to "feel" natural to fish, the Bull Dawg’s unique design ensures it remains effective, even against fish that typically grow conditioned to other lures. As the pros say, “There is no wrong way to fish a Bull Dawg—just cast, retrieve, and get ready for action!”

The Musky Innovations Shallow Regular Bull Dawg is available in a range of selected fish catching colours for you to choose from in our drop down menu.

Key features:
Length: 9”
Weight: 3.4oz/96g
Hooks: (2) 3/0